FashionBefore and After the Storm

Before and After the Storm

Before and after the storm is a fashion editorial divided into two episodes, executed with the recent collection of Berlin based streetwear brand Litichevskaya.

The specific goal was to create parallels in the fashion credits and location of the shoot, while differentiating in lighting and attitude ultimately trying to showcase various facets with the same premise.

Before the storm is an episode following the approach of dark clouds on the horizon, closing in on the protagonist.
While first being inside he heads out to await the storm.

After the Storm is set in a bright environment, lit by warm sunlight disappearing at the horizon while throwing geometrical shadows on the wall. After the storm has passed, balance is formed and everything appears to be wrapped safe and sound.

Fashion credits

Before the storm:

look I – Litichevskaya long skirt / Rick Owens white top

Look II – Litichevskaya overall

Look III – Litichevskaya blue leather jacket / Rick Owens DRKSHDW white pants

After the storm

Look I – Litichevskaya overall

Look II – Litichevskaya blue leather jacket

Look III – Litichevskaya wide red leather pants / Litichevskaya save the world t-shirt


Team Credits

Concept, art direction and photography – Thomas Kuhn

Assistant – Selim Hwaidek

HMU – Johanna Schwartz

Female model – Johanna

Male model – Moe



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