MJM, a living idea

A me ti jebeš?

Življenje so ljudje. Ljudje, s katerimi ustvarjamo, se smejimo in jih imamo resnično radi. Ljudje, s katerimi delimo trenutke, ki se jih bomo spomnili na koncu tega kratkega potovanja. M J M smo ljudje. Marko. Julija. Mark. Sodelavci in prijatelji, ki smo na stopnišču ljubljanskega kluba sanjarili o lastnem brandu z zgodbo.

A me ti jebeš?

Marko, Julija, Mark

Naj zgodba o začetku spregovori sama zase. Ko je Mark v najbolj mrzlem mesecu leta odprl pisarniški predalnik, je tam zagledal tri majice. Zmaga! Fairtrade, 100 % eko bombaž, ena sama velikost, ki je prav vsem pa še brez embalaže in dostave. Po objavi na družbenih omrežjih pa je vrag vzel šalo. Pričakovali smo veliko LOL-ov in ROFL-ov in v privatnih sporočilih prebrali, da ljudje zares čutijo verbalni filter A me ti jebeš. Tako zelo, da bi napis tudi oni nosili na majicah. Različni ljudje in življenjske situacije, ki jih težko razumemo nas včasih še dodatno spodbujajo k temu. Navidez tako enostavna fraza in napis sta v nekaj dneh pokazala, da obstajajo pogumni ljudje, ki upajo svoje mnenje nositi na prsih in za vratom. Skupnost se širi. Nastala fora ni več fora in število naših ambasadorjev se hitro viša. M J M pa raste. Naš jebeni brand je nastal, bil sprejet in raste … Rojstnodnevna šala obira prve sadove …

A me ti jebeš?

Podpri idejo tudi ti in naroči svojo majico.

 

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Life is people. People with whom we create, laugh and truly love. People with whom we share moments to remember at the end of this short journey. M J M are people. Marko. Julija. Mark. Colleagues and friends who on the staircase of a club in Ljubljana dreamed up their own brand with a story.

A me ti jebeš?

For starters, let the story speak for itself. One cold winter morning Mark opened his office drawer and found three t-shirts. Score! Fairtrade, 100% eco cotton, one size fits all, package free and no delivery. After posting it online things got serious. We expected many LOLs and ROFLs and read private messages from people saying they really feel the power of the verbal filter »ARE YOU FUCKING KIDDING ME«. So much that they wanted to wear it on their t-shirts. Different people and different life situations, which we struggle to understand, sometimes encourage us even more. A seemingly simple phrase and a print in just a few short days showed us that there are brave people out there who dare to wear their opinion on their chest and neck. Community is expanding. Joke isn’t a joke anymore and the number of our ambassadors is quickly increasing. And M J M is growing. Our fucking brand was created, accepted and is now growing … Birthday joke is bearing fruit.

Support our idea and order your own t-shirt.

A me ti jebeš?

More: Po dežju, Ana Blush

Photography: Epopteia

Model: Ana Znidarsic